By CarBazarZone Editorial Team | October 29, 2025
The Mahindra Thar has always been the poster boy of rugged Indian off-roading—but the 2025 Thar Roxx is rewriting the rulebook. Launched in August 2024 and now trending across social media with over 1.5 lakh bookings in just 60 minutes, the 5-door Thar Roxx isn’t just longer; it’s smarter, safer, and loaded with two brand-new segment-first features that make it the ultimate lifestyle SUV under ₹20 lakh. At CarBazarZone.com, we’ve driven it, tested it, and here’s why it’s dominating October 2025 sales charts.
1. Level 2 ADAS with Adaptive Cruise Control – First in Segment!
Yes, you read that right. The Thar Roxx is the first sub-₹20 lakh SUV in India to offer Level 2 ADAS with Adaptive Cruise Control (ACC), Lane Keep Assist, and Autonomous Emergency Braking.
- How it works: On highways, the Thar Roxx maintains speed and safe distance from the vehicle ahead—hands-free cruising at 120 km/h? Done.
- Monsoon-ready: Auto high-beam and rain-sensing wipers come standard on AX7 L variants.
- Safety boost: 360° camera with off-road guidelines helps you crawl over rocks without scratching your ₹18 lakh beast.
Price for ADAS pack: Starts at ₹16.99 lakh (AX5 L) – cheaper than a Creta top-end!
2. CrawlSmart + Off-Road Cruise Control – Rock Crawling Made Dummy-Proof
Mahindra didn’t just add tech—they invented CrawlSmart, a low-speed torque control system that lets you set and forget speed while rock crawling.
- Set speed from 2–20 km/h using steering controls.
- System manages throttle & brakes—you just steer.
- Works in 4LOW + rear diff lock for insane traction on sand, slush, or boulders.
Paired with new off-road traction modes (Snow, Mud, Rock) and a transparent hood camera view, the Thar Roxx turns weekend warriors into pros.
Power, Space & Real-World Muscle
- Engines: 2.0L mStallion turbo-petrol (175 hp) | 2.2L mHawk diesel (150/172 hp)
- Transmission: 6MT or 6AT (AWD only on diesel)
- Seating: True 5-seater with 665L boot (vs old Thar’s 200L)
- Ground clearance: 226 mm | Approach angle: 41.7°
Why Thar Roxx is Trending in October 2025
- 1 lakh+ deliveries already done
- #TharRoxxChallenge went viral on Instagram Reels
- Waiting period: 12–18 months for AX7 L AWD diesel
- Resale value: Used 2024 models selling at ₹2 lakh premium over new bookings!
Ready to own the king?
👉 Compare variants, check on-road price in your city, or book a test drive at CarBazarZone.com
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